January 27, 2012–The Breeders’ Cup and the NBC Sports Group this week announced a multi-year media rights partnership beginning with the 2012 Breeders’ Cup World Championships, November 2-3, from Santa Anita Park, featuring the first-ever running of the $5 million Breeders’ Cup Classic in primetime on NBC. The agreement was announced by Craig Fravel, Breeders’ Cup Limited President and CEO, and Jon Miller, President of Programming, NBC Sports and NBC Sports Network.
NBC and NBC Sports Network will combine to present 9 1/2 hours of live coverage of the 2012 Breeders’ Cup from Santa Anita Park in Arcadia, Calif., including live primetime coverage of the Breeders’ Cup Classic on NBC on Saturday, Nov. 3 (8-9 p.m. ET). This marks the first time in its history that the Classic is broadcast in primetime.
2012 Breeders’ Cup Television Schedule
All Times Live, ET
- Friday, November 2 4-8 p.m. NBC Sports Network
- Saturday, November 3 3:30-8 p.m. NBC Sports Network
- Saturday, November 3 8-9 p.m. NBC
