Ariat Sold to Fisher Family By Cynthia Foley | June 9, 2012 | 1 minute read Just read a press release stating that Ariat, founded by Beth Cross in 1993, has been sold to the Fisher family. That’s the founders of Gap, Old Navy, Banana Republic and Piperlime. They plan to expand the brand into a lifestyle brand. What did you think of this article? Submit Rating Thank you for your feedback!